One of the best parts of working in the WordPress ecosystem is seeing just how global and connected it really is. In this conversation, I had the pleasure of chatting with Felix Kipyego, a Kenyan developer who went from tinkering with Arduino boards to building high-impact WooCommerce plugins used by large international organizations.
A Tech-Savvy Start
Felix didn’t grow up with a computer. In fact, he didn’t get one until university, where he studied Telecommunication and Information Engineering. But his interest in electronics and systems led him to programming, and eventually to WordPress, where he saw an opportunity to learn, earn, and build.
Why Clients Choose Custom
Today, Felix builds bespoke WooCommerce plugins for clients with unique business processes. One example: a plugin that supports organizations using purchase orders rather than credit cards. It automates the PO approval process, ensures correct documentation, and only processes the order once everything checks out.
“It’s not about how complex a plugin is, it’s about how usable it is,” Felix says.
The Power of Showing Up
Despite being active in Kenya’s local WordPress scene (where there are monthly meetups and lively WhatsApp groups), WordCamp EU 2025 was Felix’s first international WordCamp. Contributor Day gave him a huge unlock: realizing that contributing isn’t about being a genius. It’s about showing up.
“When I met the people behind the plugins, I realized we were more or less on the same level. That helped me see I could contribute too.”
AI, but Make it Real
Felix uses AI tools for debugging and QA but is clear-eyed about their limits. “AI is good in theory,” he says. “But it doesn’t always understand the real-world consequences of the code it suggests.”
He’s not dismissing AI, he’s just waiting to see where it matures before diving deeper.
Looking Ahead
Felix is currently accepting new client work (within reason, he’s busy!). You can reach him through LinkedIn.