Cool idea, poor name choice – Branding is important

Read an interesting article about a grocery home delivery service at Pando Daily. This is one of those ideas from the dot com bust that I was really hoping would be come a reality. It sounds like this company did their homework and has a solid plan toile it work. There is one problem though: …

Review: 5by5 Web Ahead Podcast on Content with Kristina Halverson

My job is to help my clients get new clients. My main method of doing this is online via their website. Pretty much everything I do revolves around the content on their website yet the majority of my time is spent on projects where the content is an afterthought. For years I have known that …